Wednesday, April 6, 2011

BRITNEY’S “TILL THE WORLD ENDS” VIDEO PREMIERE

My Mac served as the perfect house seat to view the premiere of Britney Spears “TILL THE WORLD ENDS” music video. I couldn’t stay awake for the 3am EST launch, but had the chance to view the video a few times today. Overall, an uplifting, colorful, and visually beautiful representation of this catchy dance anthem!

In putting together countless TV shoots with Caval-E-Yah, showcasing the utter beauty of the horses was extremely important. As the show celebrates the natural beauty of these magnificent animals, having long manes was key. The care that goes into the manes is a story in itself! Everyone knows the work it takes to get a star camera ready; well the mega-star horses of Caval-E-Yah are no different. Everyday they are brushed, braided, and washed or rinsed to ensure they look awesome on and off stage.

Watching Britney’s new video I couldn’t take my eyes off her hair. Maybe it’s because I have been dealing with long manes for a while or maybe because it really does look better than ever. Whatever the reason may be, Britney’s star has never shinned brighter in a music video. There are very few dancers with blonde hair, let alone Brit’s distinct color. It’s all in the details! She is smiling throughout the video and it’s really wonderful to see her doing so great. Britney always surrounds herself with talented dancers and this video is no different. If the world is about to end, I guess dancing with Britney isn’t the worst place to be.

Everyone seems to have an opinion on her dancing these days, but for me she has never looked or danced better. We seem to forget that a few years back Britney was on a very bad downward spiral. Thanks to the caring people around she was able to pull herself back together and set out once again to conquer the world through her music. This can’t be easy and I think she deserves a lot credit for her return to the spotlight.

All my friends know that for years I have wanted to be Britney’s publicist. When she went on tour with her Circus tour, I went on tour with another circus. A few months later, she released a music video with a horse in it. Maybe coincidence, but I think it’s a sign.

Britney, congrats on your sixth #1 album. Can’t wait to see what’s next.